Khaadi’s IPO: The brand you know, the numbers you should
A much-loved brand prepares for its market debut. Here is what stands out in the draft prospectus, and what investors may want to understand better before they bid.
? October 15, 2026 (MLN): In December 1998, textile designer Shamoon Sultan opened a 400-square-foot shop in Karachi's Zamzama, selling handwoven khaddar. The brand took its name from the fabric. Few would have guessed that the little handloom store would one day become one of Pakistan's most recognised names in fashion. Twenty-eight years later, Khaadi is preparing to invite the public to own a piece of that...